In this phase, you will carry out the various components of your action plan and identify and overcome any potential barriers. You will assess your capacity to carry out the implementation plan, determine what training or other assistance is needed, and decide how to engage additional community partners who have the necessary expertise.
In this phase, the role of your group shifts from planning to oversight, mutual accountability, and monitoring of the implementation process. You must make sure that the plan is implemented with fidelity, allowing for adaptations only when necessary.
It is especially important to integrate the principles of cultural competence into the implementation phase, so that the intervention is accessible to and effective with the identified target population.